TV revenues: Premier League sets a new record
The Premier League is well on the way to breaking its own TV revenue record. Most of the new contracts have already been signed.
The clubs of the English Premier League can expect a warm rain of money from TV marketing beyond the 2018/19 season.
The league association announced on Tuesday that five out of seven rights packages were sold to Sky Sports and BT Sport for the period from 2019 to 2022.
These packages for national transmission are worth around five billion euros, equivalent to about 1.7 billion euros per season.
This means that England’s highest football league is still below the 2.3 billion euro mark on average for the period between 2016 and 2019.
Ligaboss Richard Scudamore was nevertheless confident that a new record could be set after the sale of the remaining two packages. For this purpose there are “several bidders”.
The Premier League has been way ahead of the Bundesliga in terms of TV marketing for years. The German Football League (DFL) will collect a total of 4.64 billion euros for national TV rights from 2017 to 2021, which corresponds to the previous record-breaking average of around 1.16 billion euros per season.